Premier League
Inside the Seven Highest-Paid Footballers on Forbes’ 2025–26 List
Forbes’ 2025 list shows seven soccer stars among the top earners, led by Ronaldo and Messi. 2025/26.
Forbes’ annual earnings survey for the period May 1, 2025 to May 1, 2026 places seven footballers among the world’s 50 highest-paid athletes. Soccer accounts for seven entries on that list, two fewer than the number of NFL players featured and far fewer than basketball, which has 19.
At the top of the sport, Cristiano Ronaldo leads all athletes with $300 million in total earnings. Around $235 million of that came from his contract with Al Nassr, with $65 million from endorsements, including deals with Binance, Herbalife, Lego, Nike, Therabody and Whoop. Forbes’ breakdown equates his Al Nassr income to roughly $5.77 million per week, $822,000 per day, $34,000 per hour, $566 per minute and about $9 to $10 per second.
Lionel Messi is second among footballers and third among all athletes with $140 million. His income is split roughly evenly between Inter Miami and off-field earnings. His endorsement portfolio includes adidas, PepsiCo, Anheuser-Busch InBev, Apple, Beats by Dre, Epic Games, Hard Rock Cafe, Lowe’s, Mastercard and Panini. He also owns a clothing line, a beverage brand and a hotel chain.
Karim Benzema is a surprise top earner at $104 million, with about $100 million from Al Hilal and the rest from endorsements, primarily through adidas.
Kylian Mbappé earned $95 million, with around $70 million from Real Madrid and $25 million from endorsements including Dior, Electronic Arts, Hublot, Nike, Oakley and Sorare.
Erling Haaland is the highest-paid player in the Premier League with $80 million, of which approximately $60 million came from Manchester City and $20 million from brand deals such as Beats by Dre, Breitling, Dolce & Gabbana, Electronic Arts, Marriott International, Midea, Nike, Supercell, Unilever and Visa.
Vinícius Júnior earned $60 million, mainly from a Real Madrid contract worth about $40 million and $20 million in sponsorships. Mohamed Salah rounds out the seven with $55 million; roughly $35 million came from wages and bonuses at Liverpool and $20 million from endorsements including adidas, Pepsi and Vodafone.
These figures underline football’s commercial reach across contracts and sponsorships during the 2025–26 evaluation window.
Liverpool
Mac Allister steps back from contract comments as Liverpool call remains unresolved
Mac Allister says his contract comments came from emotion, not criticism, as Liverpool weigh his future.
Alexis Mac Allister has softened the tone of his recent remarks about his Liverpool future, saying his comments were driven by emotion rather than any attempt to criticise the club.
The midfielder had disclosed that his agent was told during contract discussions that Liverpool are “not in a position to renew”, with his current deal running to 2028. He also said he had rejected the chance to leave in the summer transfer window, which left the impression that he was applying pressure publicly. Two weeks later, while arriving in Argentina for national team duty, he made clear that was not his intention.
“In that press conference, because they were asking me a bit about my future, it just came from within,” he admitted. “It was more about my emotions than judging the club or anything like that. In the end, they’re the ones who handle these things and make the decisions. That’s fine with me.”
Mac Allister remains under contract for this season and next, and he has previously said he would “give 100% for [Liverpool] … until the last day I’m here”. He still hopes for a new agreement, but also accepts that the situation may move in a different direction.
“Hopefully it’ll be for more years,” he said of his time at Liverpool. “But if it’s two, that’s absolutely fine. I’ll enjoy it, enjoy it with my family, because I have no doubt it’s one of the best clubs in the world.”
From Liverpool’s point of view, a long extension does not appear as straightforward as the deals handed to Gravenberch and Szoboszlai. The club is wary of committing heavily to a player who turns 30 in December 2028, especially with resale value in mind and recent examples shaping caution.
If a renewal does not happen, the most logical outcome would be a sale next summer. Real Madrid have previously been linked, while Paris Saint-Germain could also view him as a possible answer to Fabián Ruiz, who turns 31 this season.
Bournemouth
Carragher urges Iraola to confront Wirtz question after another subdued outing
Carragher says Iraola may soon have to decide on Wirtz after another low-impact Liverpool display.
Jamie Carragher has asked Andoni Iraola to make a difficult call on Florian Wirtz, arguing that the Liverpool midfielder’s level for Liverpool remains far below what was expected when he arrived last summer.
The discussion intensified after Liverpool’s narrow win over Bournemouth on Sunday. Wirtz started in the No. 10 role and was credited with three chances created, but his influence on the game was limited. He finished with 0.05 expected assists and 0.22 expected goals, while every attempt he made was blocked immediately. Carragher felt the performance offered little evidence that the player is moving closer to the standard Liverpool hoped for.
“Nothing is happening there at all,” Carragher said on Sky Sports.
“That was one of the poorest I’ve ever seen him in a Liverpool shirt. I’ve been critical of the fact that he hasn’t got the numbers. But normally when you watch Wirtz, he’s neat and tidy, he keeps possession, there’s things that you like. He gets out of a tight situation where you’re normally expecting your player to lose the ball.”
Carragher’s view has now shifted beyond form. He suggested the issue may not be temporary, but instead representative of what Wirtz actually is.
“I worry [because] I don’t think Wirtz is in poor form since he came to Liverpool. I actually think what we’re seeing is what he is. It was just in the back of my head [for 12 months].
“I don’t see how he’s going to hurt you. It’s just neat and tidy. And in some way, the price tag for that type of player should be half of what Liverpool have paid. The worry for Wirtz now is that his performances so far, or what he’s given Liverpool, is so low. Where we were expecting him was to take Liverpool to another league title, to take Liverpool to a Champions League .”
He added that the “gap” between expectation and reality is “almost too big” to close, even with improvement. Carragher compared Wirtz with Kiernan Dewsbury-Hall, Morgan Gibbs-White and Emiliano Buendía, who he believes are adding more regular value for their teams.
That led to the question of selection. Carragher pointed out that Iraola has already been willing to leave Ryan Gravenberch out for much of the season, and said Wirtz should be judged in the same way, especially with Manchester City next after the international window.
“Wirtz wouldn’t be in my Liverpool team. Manchester City at home, for me, he can’t be in the team,” Carragher said. “The things I’ve liked so far about Iraola, he’s had the courage to make big decisions. Ryan Gravenberch has just signed a hefty contract on a five-year deal on massive money. He’s not playing. Sooner or later he’s going to have to make a decision on Florian Wirtz. I hope it’s sooner. Not because I don’t like Florian Wirtz, I’m desperate for the kid to do well. I just want Liverpool to win.”
Chelsea
Chelsea’s New Signings Under Alonso: Early Returns Across the Squad
Chelsea’s summer arrivals have produced mixed returns under Xabi Alonso after five Premier League matches.
Xabi Alonso has now taken charge of Chelsea for five Premier League matches, and the first impression has been one of mixed outcomes rather than clear progress. Some of the club’s summer arrivals have barely featured, while others have had enough minutes to show both promise and the limits of what they can offer at this stage.
At the bottom of the list are Emmanuel Emegha and Marco Palestra, both still waiting for their Chelsea debuts after injuries and delayed returns disrupted their starts. Emegha’s early summer work in behind-closed-doors friendlies was cut short, while Palestra, signed for $62 million (£47 million), remains sidelined despite Alonso repeatedly suggesting he would be back soon. For Geovany Quenda, the picture is not much brighter. The 19-year-old has managed only 27 minutes since arriving from Sporting CP, and his path into the side remains blocked across several roles.
Jordan Henderson finally made his first appearance in the fifth game of the season, starting in the 3-0 defeat at Brentford. The veteran’s leadership has been evident, but his real value will be judged by what he produces on the pitch. Valentín Barco, meanwhile, has been used sparingly but has looked steady enough in limited outings, mainly in the Carabao Cup, even if Alonso has preferred other options in midfield.
Emiliano Martínez has brought experience to the goalkeeping role, but he has not dramatically changed Chelsea’s defensive issues. There is still concern after 10 goals were conceded in four games. Maxence Lacroix has been more prominent, and early performances against Fulham and Brighton & Hove Albion suggested he could be a key figure, though recent mixed displays have placed him under renewed pressure.
Pep Chavarría has perhaps offered the most encouraging value. Used mainly from the bench, he has settled well and exceeded modest expectations, even if questions remain at both ends of the pitch.
